Drums, DJs, choirs, cowbells, horns, clapping, cheering – we want to hear you!

The louder and livelier your cheer station, the better the experience for our runners and spectators.

Please note: Any live music (bands, choirs, DJs etc) must be pre-approved by the Run Norwich team. Unapproved setups may be asked to stand down on the day if they disrupt the flow or safety of the event.

If you are planning to play recorded music through speakers, please let us know if advance. We’ll make sure your cheer station’s location doesn’t clash with others using amplified sound.

We love to see cheers stations full of colour, personality and energy. To ensure a smooth and safe race day, all branding must be pre-approved by the Run Norwich team.

Things to keep in mind: 

• Set up timing: we ask for our cheer stations to be set up by 8:30am and that no equipment obstructs the race route
• Safe placement: you may secure branding to railings, barriers, or lamp posts, but never block signage, access points, or safety areas

• Branded t-shirts or costumes
• Handheld signs or placards
• Banners or feather flags

Feel free to go big! We love create cheers stations that align with the Run Norwich spirit: loud, proud, engaging and inclusive.

Important

Safety first: Any branding that poses a risk to runners, staff, or the public will be removed immediately.

Respectful messaging: Inappropriate, offensive, or politically sensitive branding is not permitted and will result in your cheer station being asked to stand down.

Weather warning: In the event of poor weather, you may be asked to remove branding fi it becomes a hazard.

Route clearance: No branding should corss or obstruct the race route at any time.

Unusual set-ups: Any large installations (e.g. stages, inflatable, props) must be pre-approved and included in your risk assessment. If not declared, they will be removed on race day.

At Run Norwich, we’re committed to reducing the environmental impact of our event on the City and beyond.

As a cheer station, your support plays a vital role in helping us create a more sustainable and responsible race day.

Here’s how you can help:

Reduce single-use plastics

Avoid bringing single-use plastic where possible. Instead, opt for reusable or eco-friendly alternatives – every little swap makes a difference.

Minimise water and promote recycling

Please ensure your cheer station stays clean and tidy. Take all rubbish home with you and dispose of wast responsibly. Leave no trace behind.

Travel sustainably

City centre traffic can be heavy on race day. We encourage all cheer stations to use public transport, walk, cycle or car share where possible.

Reuse event materials

If you have banners, signs or decorations from previous events, give them a second life on race day. Reusing materials helps reduce unnecessary waste.

Make conscious choices

When planning your cheer station, ask yourself:

• Is this item reusable or recyclable?
• Can we reuse it at future events?
• How will we dispose of it responsibly post-event?

By making these small but meaningful changes, you’re helping Run Norwich become a greener event and contributing to a cleaner, more sustainable Norwich.

We love seeing our cheer stations creating energy and excitement. Your interaction with both runners and spectators is a huge part of what make Run Norwich so special.

Handing out items

If you plan to hand out anything (e.g. sweets, water, giveaways) to runners or spectators, this must be pre-approved by the Run Norwich team, prior to the event and clearly included in your risk assessment.

Promotional material

Promotional items may be distributed to spectators only, but must also be pre-approved by Run Norwich and adhere to appropriate, non-offensive and politically neutral guidelines.